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Leadership requires the passion, vision, integrity, and experience to create an ethical and effective organizational culture. True leaders inspire and motivate individuals to strive for excellence and continually improve and innovate.

It is vitally important that ethical decision-making, hiring and promoting the best, delivering excellence, and building long-term value are the core principles which guide all management actions. Values such as trust, honesty, integrity, fairness, reliability, pragmatism, and excellence must be continually exemplified, supported and rewarded at all levels of an organization. - Chris Banescu

Latest Blog Posts
  • Health Care Is Not That Complicated - June 17, 2009
  • The Three Most Important Rules in Business - June 10, 2009
  • The Ethical Case for Boycotting Chrysler and GM - June 9, 2009
  • How to Work More Like a Start-Up - May 31, 2009
  • Rating Your Doctor - May 28, 2009
    • Latest Article

    The Three Most Important Rules in Business
    Chris Banescu  |  June 10, 2009

    From both my years of experience working for different companies and teaching various graduate business courses, I developed three rules that management must practice in order to achieve long-term profitability and success. Follow these rules and a business can remain healthy. Ignore them and failure is virtually guaranteed in the long term.

    Rule #1 - Always Meet and Exceed Customer Expectations.
    Meeting and exceeding customer expectations is the most important but often overlooked rule of business. The only way a company stays in business is if the customer is satisfied with its product or service. This generates profit, builds long-term stability, and meets the challenge of competitors. Meeting expectations should be considered the baseline for company performance. Exceeding expectations should be the ultimate goal.

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