Business Strategy - Category Archive

The 20 Most Important Questions In Business
Chris Banescu  |  June 17, 2010

6/17/2010 – Christopher Steiner and Brett Nelson -
Entrepreneurs can’t completely inoculate their businesses from the vagaries of the market. What they can do is wrestle with the fundamental questions that govern the fate of any enterprise. We’ve done our best to compile the 20 most important ones.
Digging for those answers is a grueling exercise–one that [...]

How Zappos Delivers Happiness
Chris Banescu  |  June 2, 2010

6/1/2010 – Gregory Ferenstein –
The funny thing about business books is that for many stories, there are countless counterexamples of management philosophies that are radically different, yet still successful. What is inspiring about Zappos.com, the world’s largest online shoe retailer, is that it is possible for a business to be founded on curiosity, [...]

Can Entrepreneurship Be Taught To Big Business?
Chris Banescu  |  April 23, 2010

Forbes.com | by Matt Symonds | 4/23/2010
Entrepreneurship has become big business. Nearly two-thirds of all the colleges and universities in the U.S. offer formal courses in it, 10 times as many as in the 1970s, when only 200 institutions had the temerity to think they could teach such a thing. Now business schools are realizing [...]

Six Rules For Website Design
Chris Banescu  |  April 1, 2010

Inc.com | Crispin Porter and Scott Prindle | 4/1/2010
These days, its more crucial than ever to make a good first impression online. If your website is hard to navigate or just boring to look at, you’re probably not going to get many repeat visitors. Crispin Porter + Bogusky’s partner managing director of interactive Winston Binch, [...]

Fix It – Even If It Ain’t Broke
Chris Banescu  |  October 12, 2009

FastCompany | by Kaihan Krippendorff | October 12, 2009
When something works, people grow fixated on it. They stop looking for alternative options. And this fixation creates an opportunity for those willing to reconsider the accepted approach. The company I introduced last week, Rosetta Stone (RST), hasn’t been satisfied with the fact that its products [...]

The Three Most Important Rules in Business
Chris Banescu  |  June 10, 2009

From my years of experience working for different companies and teaching various graduate business courses, I developed three rules that management must practice in order to achieve long-term profitability and success. Follow these rules and a business can remain healthy and prosper. Ignore them and failure is virtually guaranteed in the long term.
Rule [...]

Surviving the Downturn: Lessons From Emerging Markets
Chris Banescu  |  March 24, 2009

The Wall Street Journal | by Martin S. Roth & Richard Ettenson | Mar. 23, 2009
As Western companies struggle to navigate the worst economy in generations, here’s one piece of advice: Look at places where volatility is business as usual — emerging markets.
In these countries, companies have learned they can’t just hunker down when bad [...]