E-Commerce - Category Archive

Building Online Trust: 7 Tips for Being Authentic Online
 |  April 21, 2011

by Alice Hansen – How can you make sure your brand inspires trust online? These tips will help your company feel more real—and build real relationships—through transparency and honesty. A client working on her social media strategy asked me a couple of days ago for guidance on gauging the credibility of industry bloggers. She wants [...]

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Six Rules For Website Design
 |  April 1, 2010

Inc.com | Crispin Porter and Scott Prindle | 4/1/2010 These days, its more crucial than ever to make a good first impression online. If your website is hard to navigate or just boring to look at, you’re probably not going to get many repeat visitors. Crispin Porter + Bogusky’s partner managing director of interactive Winston [...]

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